Netball SA mooves to support local dairy producer


In a move to support South Australian business, Netball SA has just finalised a two-year partnership deal with Fleurieu Milk Company.

The Myponga-based dairy producer will supply Priceline Stadium with its fresh white and flavoured milk lines, putting the brand in front of hundreds of thousands of South Australians who visit the stadium each year.

“When looking for a company to supply Priceline Stadium with milk, one of our key drivers was to partner with a community-focused South Australian business,” said Netball SA CEO Ben Scales.

“Not only is Fleurieu Milk Company South Australian, it also produces a quality product that we are proud to stock in our stadium,” he said.

Fleurieu Milk Company’s Sales and Marketing Manager Clay Sampson said that the company is delighted to partner with Netball SA.

“Netball SA’s vision for growth fits perfectly with Fleurieu Milk’s aim to become South Australia’s local milk of choice.

“We hope that together our partnership can help South Australia to become a more active, healthy and financially viable state,” he said.

The partnership will go beyond milk supply, with the company planning to have a strong presence at community netball events and Adelaide Thunderbirds home games, including milk giveaways.

The Fleurieu Milk Company was created in 2004 when a group of dairy farmers began brainstorming ideas about ways to bottle and sell their own milk.

It was clear that the full cream, quality milk that was being taken from the farm was not being on sold in the shops. There was a niche in the market that they believed could be tapped by providing “real milk, how it used to taste” to the consumer.

Today the Fleurieu Milk Company is producing over 100,000 litres of milk per week and their products are available in all independent supermarkets around South Australia and in parts of New South Wales, Victoria, and Alice Springs.